First marketing hire? Set them up for success

Seamlessly integrate marketing into your business

Has your business plateaued? Have you taken it as far as you can go without a marketing department?

Yes? Then you want to hire the right person for your business needs AND set the foundation for your marketing to thrive.

Sounds easy right? I’ve been working with SMEs for over 20 years, integrating marketing into business. I’ve witness first-hand the roadblocks business owners come up against when they make their first marketing hire and it’s completely understandable. There’s so much more to marketing than there used to be. 

These are a few of the roadblocks I’ve withnessed.

Hires the wrong person

They don't understand what they need from marketing and hires the wrong skill set.

Micromanaging

They struggle to let go, holding back autonomy from their new hire, which limits their performance and growth.

No foundation

Internal systems are out of date and proper onboarding and training are non-existent.

No collaboration

There's no interdepartmental collaboration practices in place to share knowledge and grow.

There's an easier way

If you don’t understand what you’re business needs from marketing it can be challenging to recruit AND prepare your business for it. If you get it wrong it can waste your time and money.

I’ve created three services for you to choose from that’ll help you overcome the roadblocks and hire right the first time.

Find the right fit

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Marketing 'hire right' workshop

An insightful, structured workshop to set your marketing function up for success.

Learn how to understand what you need from marketing to hire correctly and put the foundations in place so they can hit the ground running. In this session, we’ll cover:

✔️ Define your business goals and align them with marketing.
✔️ Plan your budget effectively.
✔️ Identify the right marketing role for your business.
✔️ Optimise tools and systems for efficiency.
✔️ Finalise hiring and onboarding plans.

Ideal for: Business owners preparing to integrate marketing but needing guidance on where to begin.

Each session is 1.5 hours allowing for reflection and Q&A on the action of the previous session.

9-hour workshop delivered over 6 days | Actionable insights | No ongoing commitment

£300

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1:1 Mentoring

Personalised guidance to integrate marketing into your business with confidence.

This 1:1 mentoring programme follows the same structure as the workshop, providing you with the tools and hands-on guidance as you work on what you need to ‘hire right’ the first time.

✔️ Identify who and what you need.
✔️ Develop an environment that fosters collaboration.
✔️ Create an onboarding plan that promotes success from day one.

Commitment: 2 hour of online mentoring a week at a time that works for you and your business.

Optional add-ons:
90-day marketing plan – Get a structured, step-by-step roadmap.
Hiring process support – Find the right marketing talent with confidence.

Ideal for: Business owners who want to expand their business with confidence and hire the right person for the job.

6-week programme | Personalised mentoring | Flexible add-ons

FROM £950

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1:1 Mentoring with ongoing support

Ongoing support to ensure your marketing function thrives.

As your business grows with the progress of your new hire, you might want to sense check and understand your expectations without compromising the autonomy of your new hire. This package includes everything from the 1:1 mentoring program with monthly check-ins to;

✔️  Sense check any new expectations or concerns.
✔️ Discuss any new behaviours or roadblocks you’ve noticed.
✔️ Anything else you’re concerned with.

Optional add-ons:
90-day marketing plan – Get a structured, step-by-step roadmap.
Hiring process support – Find the right marketing talent with confidence.

Ideal for: Business owners who want ongoing expert support to refine and scale their marketing efforts.

6-week programme + continuous monthly support | Accountability | Expert insights when you need them

FROM £1500

Why work with me

Annique and her son

I understand the challenge of growing a business while managing everything else on your plate. Bringing marketing into your business shouldn’t add to the overwhelm, it should work to support your goals.

With over 20 years of experience working for SMEs and integrating marketing effectively, I know the pitfalls that can slow you down. My mission is to help you streamline the process, ensuring your marketing function is set up for long-term success, without the stress or uncertainty.

My approach is practical, strategic, and results-driven, giving you the clarity and confidence to integrate marketing in a way that truly supports your business. No guesswork, no wasted effort, just a structured plan that works for you.

Ready to make marketing a natural part of your business? Book a free, no-nonsense consultation by clicking ‘Let’s chat’ or send an enquiry below!

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